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	<title>Comments on: Unintended Consequences</title>
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	<link>http://www.businessopportunitiesandideas.com/1049/unintended-consequences</link>
	<description>Inspiration, ideas and opportunities for your business!</description>
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		<title>By: MAS</title>
		<link>http://www.businessopportunitiesandideas.com/1049/unintended-consequences/comment-page-1#comment-81026</link>
		<dc:creator>MAS</dc:creator>
		<pubDate>Tue, 03 Nov 2009 16:33:01 +0000</pubDate>
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		<description>Great Stuff!

Testing and metrics are everything.  Even the best-made plans can turn up a pile of trash for results.  Only by validating results can the proprietor make good decisions.

As far as the pub story goes.. it would seem that the proprietor who wanted to rebuild just didn&#039;t do any research as to potential outcomes.</description>
		<content:encoded><![CDATA[<p>Great Stuff!</p>
<p>Testing and metrics are everything.  Even the best-made plans can turn up a pile of trash for results.  Only by validating results can the proprietor make good decisions.</p>
<p>As far as the pub story goes.. it would seem that the proprietor who wanted to rebuild just didn&#8217;t do any research as to potential outcomes.</p>
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		<title>By: G Web</title>
		<link>http://www.businessopportunitiesandideas.com/1049/unintended-consequences/comment-page-1#comment-79663</link>
		<dc:creator>G Web</dc:creator>
		<pubDate>Mon, 19 Oct 2009 14:49:51 +0000</pubDate>
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		<description>Yup, sometimes the message doesn&#039;t get conveyed in quite the right light, and then look! As far as the pub owner is concerned, I wish him well. Selling legal drugs is not always quite as simple and straightforweard as it seems!</description>
		<content:encoded><![CDATA[<p>Yup, sometimes the message doesn&#8217;t get conveyed in quite the right light, and then look! As far as the pub owner is concerned, I wish him well. Selling legal drugs is not always quite as simple and straightforweard as it seems!</p>
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		<title>By: Rhys</title>
		<link>http://www.businessopportunitiesandideas.com/1049/unintended-consequences/comment-page-1#comment-79625</link>
		<dc:creator>Rhys</dc:creator>
		<pubDate>Mon, 19 Oct 2009 03:36:57 +0000</pubDate>
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		<description>It amazes me, the money that goes into marketing, and market research that people can get it so wrong. We portray a certain demographic in an advertisement for people to relate to. How could the drug campaigners not see they were showing smoking drugs as a fun activity.


As for pubs it is amazing the people who take over an establishment and try and turn it round without taking into consideration of the past clientel. It happens at all levels.</description>
		<content:encoded><![CDATA[<p>It amazes me, the money that goes into marketing, and market research that people can get it so wrong. We portray a certain demographic in an advertisement for people to relate to. How could the drug campaigners not see they were showing smoking drugs as a fun activity.</p>
<p>As for pubs it is amazing the people who take over an establishment and try and turn it round without taking into consideration of the past clientel. It happens at all levels.</p>
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		<title>By: John</title>
		<link>http://www.businessopportunitiesandideas.com/1049/unintended-consequences/comment-page-1#comment-79243</link>
		<dc:creator>John</dc:creator>
		<pubDate>Wed, 14 Oct 2009 13:08:04 +0000</pubDate>
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		<description>I suspect I know which pub Paul is on about and I&#039;m also, sadly, fairly certain the new owner will fail as they don&#039;t appear to have taken in any of the lessons the previous landlord learned - to their great expense.</description>
		<content:encoded><![CDATA[<p>I suspect I know which pub Paul is on about and I&#8217;m also, sadly, fairly certain the new owner will fail as they don&#8217;t appear to have taken in any of the lessons the previous landlord learned &#8211; to their great expense.</p>
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