400 Latest & Greatest Small Business Ideas From Around The World is a collection of over 400 small business ideas, which it claims are the latest, greatest and newest small business ideas from around the world. However 400 Latest & Greatest Small Business Ideas From Around The World doesn’t just contain business ideas.

The first chapter looks at the biggest mistakes that most entrepreneurs starting a small business make (these are the mistakes they should be making in starter businesses, not their real businesses). The next chapter suggest twelve key criteria that a good small business idea should meet. Chapter three looks at the business opportunity created by Ebay and chapter four introduces you to the best free research tool for small business research. Chapter five list ways to differentiate your business and chapter six lists ways to keep the initial costs down. The full table of contents is:

1. The Biggest Mistakes That Small Business Entrepreneurs Make
2. The Perfect Small Business Model
3. The eBay Mini-Merchant Revolution: Your First/Next Small Business?
4. The Single Best (Free) Research Tool On The Planet For Small Business Research
5. 10 Powerful Ways To Differentiate Your Small Business
6. 10 Ways To Save Thousands of Dollars in Your Small Business
7. The Best Quotes of All Time About Business
8. The Top New Product/Service Ideas in History
9. To Buy Into A Franchise Or Not?
10. Is `Owning Your Own Job’ So Bad?
11. 25 Great Places To Freely/Cheaply Advertise Your Small Business
12. The X-Files: The Latest & Greatest Unusual, Strange & Intriguing New Small Business Ideas
13. The Latest & Greatest Small Business Ideas Needing A Shop/ Store/Retail/Location Presence
14. The Latest & Greatest New Small Business Ideas That You Can Run From Home
15. 50+ Brilliant Web Resources for Small Businesses
16. `Micro-Mastery’: 100+ Winning Tactics That Could Save You From Small Business Bankruptcy

As you can see the book contains a mixture of content, the first few chapters are narrative, whilst the middle, core of the book is the list of small business ideas. Each idea is presented in brief, providing a title, explanation of the concept, list of strengths and weaknesses and details of an existing business already pursuing the idea.

Terry Kyle, the editor of 400 Latest & Greatest Small Business Ideas From Around The World, has previously worked as a copywriter and creative director for advertising and marketing agencies dealing with clients such as Pepsi, Kellogs and Thomas Cook. I was pleasantly surprised to find that someone with his big company background seems to have such a good grasp of the fundamentals of creating a successful small business.

If you’re looking for a small business idea and you haven’t already found it for free on Business Opportunities and Ideas then you should consider buying this book.

You can buy it from Amazon UK or Amazon USA.

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